Private Label Baby Wash

Private Label Baby Wash

Gentle Baby Cleansing Manufacturing

Ultra-gentle baby cleansing solutions developed for delicate skin, daily use, and long-term safety.
From head-to-toe baby wash to mild foaming cleansers, formulated to cleanse without disrupting the natural skin balance of infants and toddlers.

Cleansing Without Stripping

A baby’s skin barrier is 30% thinner than an adult’s. Standard cleansers often disrupt the acid mantle, leading to dryness and eczema triggers.

At Sheleys, we master “Bio-Lipid” Preservation. Instead of harsh surfactants, we utilize sugar-derived glucosides and amino acid cleansers that selectively lift dirt while leaving natural skin oils intact. Our formulas are buffered to pH 5.5, perfectly mimicking the baby’s natural skin environment to prevent irritation before it starts.

Sheleys Hair Growth Product Portfolio

We manufacture a wide range of Hair Growth products for private label and custom hair care programs.

Categories of Hair Growth Solutions

Hair growth products are usually structured based on application method and scalp condition, not just ingredient trends.

babdy wash

2-in-1 Head-to-Toe Wash

Focus: Convenience and speed for squirmy babies.

Typical characteristics

  • “Tear-Free” surfactant technology (ophthalmologist tested standards).
  • Dual-action formula that conditions fine hair and cleanses the body in one step.

Commonly positioned for daily newborn care, minimalists, and travel kits.

Eczema-Prone & Sensitive Soaks

Focus: Calming red, itchy, or reactive skin.

Typical characteristics

  • Fragrance-Free and Dye-Free.
  • Enriched with Colloidal Oatmeal, Calendula, or Aloe Vera to soothe inflammation.

Commonly positioned for problem skin, eczema relief lines, and “Dr. Recommended” brands.

Bedtime Calming Bath

Focus: Sensory cues to promote sleep and relaxation.

Typical characteristics

  • Infused with Lavender, Chamomile, or Vanilla extracts (using allergen-free fragrance).
  • Richer, longer-lasting bubbles (using gentle agents) for bath time play.

Commonly positioned for nighttime routines, toddler bath fun, and gift sets.

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The Science of Baby Wash Formulation

Baby wash formulation requires a fundamentally different approach compared to adult cleansers.

Skin Barrier Protection

Infant skin has:

  • higher water loss rate
  • lower natural moisturizing factor levels
  • increased sensitivity to surfactants

Baby wash formulas are therefore designed to:

  • cleanse effectively at very low irritation potential
  • avoid stripping natural lipids
  • support post-bath skin comfort

Mild Surfactant System Design

Cleansing performance in baby wash products depends on:

  • surfactant type
  • concentration control
  • foam structure

Formulations prioritize:

  • non-irritating cleansing agents
  • soft, cushion-like foam
  • quick and clean rinse-off

Customizing Your Hair Growth Product Line

Once growth-support positioning is defined, customization usually focuses on three practical dimensions.

Formula Customization

Brands may customize based on:

  • newborn vs toddler use
  • fragrance-free or lightly scented positioning
  • tear-free requirement

Options include:

  • fragrance-free systems
  • allergen-conscious ingredient selection
  • minimal ingredient formulations

Packaging Solutions

Packaging for baby wash products must support safety, hygiene, and ease of use.

  • Pump Bottles
    Reduce contamination and control dosage.
  • Flip-Top Bottles
    Practical for one-hand use during bathing.
  • Foaming Pump Bottles
    Provide pre-dispensed foam for gentle application

Quality & Testing

Baby wash products require higher safety and quality standards due to their intended users.

  • Stability testing
    Ensures formula consistency over shelf life.
  • Compatibility testing
    Confirms formula stability with packaging materials.
  • Microbial testing
    Essential for water-based baby care products.

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Frequently ~

Asked Questions

Fragrance-Free is growing fastest for “Newborn” and “Eczema” lines. However, a light “Powdery” or “Lavender” scent is still dominant for “Toddler” and “Bedtime” products. We recommend launching both.

You can claim “Made with Organic Ingredients” (e.g., Organic Chamomile). To claim the product is “Certified Organic” (like COSMOS/USDA), the entire formula and factory process requires a specific audit, which we can facilitate.

Essential oils are potent allergens. We use strictly controlled Low-Allergen Doses (<0.1%) or specifically fractionated oils (like Lavender) that are safe for babies. For newborns, we advise avoiding them entirely.

Typically 30 to 36 months unopened. Once opened (PAO), usually 12 months. We conduct stability testing to ensure the mild preservatives work for the full duration.

Formulate Your "Purest Touch"

Private Label Baby Wash

CALL US DIRECTLY

+86 18923107585

MAIL US DIRECTLY

info@sheleys.com

From cloud-like foaming washes to soothing eczema relief. Let’s create a baby wash that mothers trust and dermatologists recommend.v

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